For most of us, this year’s back-to-school season is a bit different. This could be […]
Category: Digital marketing
Why SMS A/B testing is a must
The audience can surprise you. Even though we’d like to nail our marketing from the […]
Broadcasts and Sequences
It’s crucial to understand the differences between broadcasts and sequences when creating an email strategy […]
Instagram’s 2021 update: How to leverage your brand
Instagram’s head announced recently that the platform, which was originally designed to share photos, is […]
How TikTok & Amazon Created a Viral Superstorm
Brands (big and little) can use the growing online presence of TikTok to promote their […]
Let’s talk about opt-in + list growth
You’ve probably experienced this: you sit down at your computer and turn it on, only […]
How to manage a website build project
With a little extra attention and care in the planning of the project, anyone can […]
What you need to know about iOS 15 updates
Apple’s World Wide Developer Conference was held on June 7th. This annual event is often used to […]
Email A/B testing: A Complete Guide
You may believe that if you only watch Mad Men episodes, all you need is […]
Why Email Accessibility is Important
It’s easy to think that everyone is going to view your email in the same […]