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What you need to know about your Back-to-School Marketing Strategy
  • Digital marketing

What you need to know about your Back-to-School Marketing Strategy

  • James C. Richardson
  • October 5, 2023

For most of us, this year’s back-to-school season is a bit different. This could be […]

Why SMS A/B testing is a must
  • Digital marketing

Why SMS A/B testing is a must

  • James C. Richardson
  • October 5, 2023

The audience can surprise you. Even though we’d like to nail our marketing from the […]

Broadcasts and Sequences
  • Digital marketing

Broadcasts and Sequences

  • James C. Richardson
  • October 5, 2023

It’s crucial to understand the differences between broadcasts and sequences when creating an email strategy […]

Instagram’s 2021 update: How to leverage your brand
  • Digital marketing

Instagram’s 2021 update: How to leverage your brand

  • James C. Richardson
  • October 3, 2023

Instagram’s head announced recently that the platform, which was originally designed to share photos, is […]

How TikTok & Amazon Created a Viral Superstorm
  • Digital marketing

How TikTok & Amazon Created a Viral Superstorm

  • James C. Richardson
  • October 3, 2023

Brands (big and little) can use the growing online presence of TikTok to promote their […]

Let’s talk about opt-in + list growth
  • Digital marketing

Let’s talk about opt-in + list growth

  • James C. Richardson
  • October 3, 2023

You’ve probably experienced this: you sit down at your computer and turn it on, only […]

How to manage a website build project
  • Digital marketing

How to manage a website build project

  • James C. Richardson
  • October 3, 2023

With a little extra attention and care in the planning of the project, anyone can […]

What you need to know about iOS 15 updates
  • Digital marketing

What you need to know about iOS 15 updates

  • James C. Richardson
  • October 3, 2023

Apple’s World Wide Developer Conference was held on June 7th. This annual event is often used to […]

Email A/B testing: A Complete Guide
  • Digital marketing

Email A/B testing: A Complete Guide

  • James C. Richardson
  • October 3, 2023

You may believe that if you only watch Mad Men episodes, all you need is […]

Why Email Accessibility is Important
  • Digital marketing

Why Email Accessibility is Important

  • James C. Richardson
  • October 3, 2023

It’s easy to think that everyone is going to view your email in the same […]

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